In case you didn't know, TikTok is one of the most popular apps in the world right now, with over 2 billion downloads and counting. The video platform, which allows users to create 60-second clips, gave birth to the banger "Old Town Road," by Lil Nas X, and popularized dance challenges like the foot-duet "OH NA NA NA".
It's also led to the rise of a wide-range of beauty and style influencers with massive followings on the app like Victoria Lyn and Bella Hardigree, who upload tutorials on everything from nail-art to cosplay makeup to runway looks.
Here are some other must-see creators you should be following.
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Beauty
PromiseTamang does incredible character transformations, from pop star Mariah Carey to The Grinch.
If you love colorful eye shadow and bold lips, Irischel Beilin is your girl. She shows off fun evening looks on her channel.
LoveKelly's nail art is to die for. So fun and colorful—with lots of rhinestones. She does tutorials for different holidays, too.
Some of Italian makeup artist Valentina's recent product recommendations include Too Faced's DAMN GIRL mascara and a SunKissed freckle pen from Lime Crime. She also does tutorials on how to look like your favorite TikTok stars, like Charli D'Amelio.
Rose Siard does more traditional makeup tutorials and product tests, trying on big-name brands like Fenty Beauty and Kylie Cosmetics.
As a cosplayer, Ava specializes in re-creating costumes from video games, comic books, and anime.
Mia McCorkleFourth of July "zip up" faceGame of ThronesKhal Drogo transformationLion King inspired look
's makeup looks are Halloween GOALS. She has a crazy , a , and this .
Watching Alexandra Anele complete her dreamy looks—soft skin, long lashes, and colorful eyes—is almost like beauty ASMR.
The best part about Dasia Janae's makeup tutorials is that she lip syncs through most of them!
Danielle Marcan has one of the best red-lip looks I've ever seen. As Cosmopolitan points out, she bears a strong resemblance to Hailey Bieber.
Fashion
Anna O'Brien's bio reads, "Everyone deserves to sparkle," and her clips truly embody the sentiment. O'Brien posts clothing hauls—often with inspiring messages about body positivity.
The Young Emperors are a chic, young couple known for matching their outfits on a daily basis. They call pull off some crazy cool optical illusions.
We love Larsen Thompson! The model and dancer shows off her moves and her fun fashion week outfits on her page.
Balmain’s has a passion for glamour and camp, which makes the designer's TikTok so much fun.
Fashion designer Simon Porte Jacquemus takes his followers inside high-end fashion shoots and couture runway walks.
Streetwear-lover Tinygirlbigclothes has an eclectic comprised mostly of oversized t-shirts and bucket hats. Plus, the occasional bandana. She also does a lot of DIY fashion.
Bria Jones posts video tutorials on how to dress like celebrities, including Selena Gomez and Zendaya.
From date night ideas to quarantine lounge looks, Jessaykym's got you covered. He matches wardrobe staples in really unique ways.
Zahraa B is a go-to account for hijab tutorials. She teaches viewers step-by-step how to style hijabs, whether that's for a night out or for everyday wear.
Billie Newland is a travel and fashion blogger who hopped on the TikTok bandwagon to post style videos from New York Fashion Week. She shows off her many Chanel bags on her channel, plus does closet tours.
Wisdm's best videos (like the one above) are him remaking runway looks, but on a budget.
Rose is a Senior Editor at ELLE overseeing features and projects about women's issues. She is an accomplished and compassionate storyteller and editor who excels in obtaining exclusive interviews and unearthing compelling features.
