The pencil-thin eyebrows of the 1990s might be making a worrying return (best teamed with a pair of low-rise jeans) but if you’re old enough to have lived through the Gwen Stefani effect, you’re likely reluctant to wield the tweezers quite so enthusiastically once again. So, for those of us who would rather keep their eyebrows as bushy as possible, an eyebrow growth serum is a must.
How Do Eyebrow Growth Serums Work?
In general, eyebrow growth serums work by nourishing the hair, right at the follicle, encouraging the longest and strongest growth possible. Peptides are a good ingredient to scan for, as these ‘cell communicators’ will kick lazy follicles into gear, helping you finally regrow those stubborn patches.
Similarly, biotin shows promise in coaxing back over-plucked areas, while conditioning extracts such as castor oil and panthenol will keep hairs hydrated and happy, which could in turn lead to glossier, bushier brows.
Here, see the tried-and-tested eyebrow growth serums that have earned the ELLE team’s seal of approval.
True to Ayurvedic tradition, Mauli's strengthening brow oil is formulated with extracts of brahmi, bhringraj and amla: adaptogenic herbs believed to encourage lustrous hair growth. They're steeped in a base of jojoba, argan and castor, and boosted with jasmine sambac and rose to turn application into a fragrant ritual.
Not just the most sensorial formula, this one delivers real results too, with people raving about the way it brings over-plucked brows back to life.
A brand that causing quite a stir right now, Uklash creates nicely priced lash and brow serums that work just as well as the investment-level options.
This brow-growth serum combines boosting peptides with conditioning vitamins, and works especially well on bringing back those long-overplucked arches.
This classic product won't provide you with enviable eyebrows overnight, but it will increase the density and colour of your brows with a few weeks of diligent use. Fair haired? You should definitely give it a whirl. And of course, the corresponding lash serum is a classic choice, too.
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Augustinus Bader The Eyebrow and Lash Enhancing Serum
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Augustinus Bader The Eyebrow and Lash Enhancing Serum
Ok, so this is an investment that'll deliver seriously satisfying results. Augustinus Bader's milky, nourishing serum will work on brows and lashes to encourage faster growth and glossier hairs.
The complex is based around amino acids (the building blocks of your hair), growth-boosting biotin and conditioning extracts to keep the hairs you already have looking their best. Employ nightly for a month and marvel at the results.
From the queen of excellent eyebrows, this conditioning serum combines castor oil with peptides and biotin to strengthen the brows you already have, preventing brittle hairs and premature fallout.
This riff on the lash serum that started it all contains a similarly active blend of ingredients that works to make brows bigger and bushier with a few weeks of diligent use. The peptide blend is fiercely effective, while the doe-foot wand makes application a breeze.
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The Ordinary Multi-Peptide Lash and Brow Serum Multi-Peptide Lash and Brow Serum
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The Ordinary Multi-Peptide Lash and Brow Serum Multi-Peptide Lash and Brow Serum
The Ordinary is really giving us what we want this year: first came the brand's excellent peptide-based hair-thickening serum, and now we've been treated to the most affordable brow-growth serum on the market. Boasting a blend of peptides and vitamins, it's a genuinely impressive proposition for such a fair price.
This one will take persistence to see results, but stick with it and boy will your £12.50 have been well spent.
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Baebrow What The Brow! Eyebrow & Lash Growth Serum
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Baebrow What The Brow! Eyebrow & Lash Growth Serum
Another new name on our radar, Baebrow's lash-boosting serum has us seriously impressed. It's an all-natural blend of oils (without the addition of peptides) and works by deeply conditioning the hair you have, encouraging healthier, glossier brows over time. While you're there, grab a tin of the brand's brilliant Hold Up brow wax too.
Talika has been a player in the lash and brow-growth space for decades, and the brand's original eyebrow serum remains a go-to for those who prefer a natural, non 'active' formula. With witch hazel and horse chestnut included in the long list of plant-based conditioning agents, it's perfectly capable of making brows denser and glossier.
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Elizabeth Arden Prevage Clinical Lash + Brow Enhancing Serum
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Elizabeth Arden Prevage Clinical Lash + Brow Enhancing Serum
This clever serum contains peptides as well as vitamins and botanical conditioners to improve the length and thickness of sparse eyebrows and lashes. The teeny tiny brush means you can apply it exactly where you need it, reducing wastage and making your tube go further.
There's no ground-breaking science to be found here, but rather a tried-and-tested blend of castor and argan oils that really works to deliver longer, stronger brows over time. Swipe generously, day and night.
A recent discovery, this conditioning treatment is garnering rave reviews for the way it coaxes sparse brows back from the brink of extinction. It doesn't contain peptides, but rather moisturising extracts and strengthening proteins to give each hair a satisfying gloss. It's a good one to employ by day, as it'll lend a gentle hold and flattering sheen to brows.
This gentle strengthening serum is ideal for sensitive skin and brows that simply need a little density boost. It contains a small amount of biotin, bolstered by hard-working humectant glycerin.
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bareMinerals Strength & Length Serum-Infused Tinted Brow Gel - £18
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bareMinerals Strength & Length Serum-Infused Tinted Brow Gel - £18
This affordable, vegan brow product ticks both the styling and treatment boxes. The tinted gel works to lift and set brow hairs, making your arches look fuller, while the peptides inside work to encourage maximum growth. A two-in-one hero.